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BassPlayer.com >> This Month >> It’s Just A Jump To The Left
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It’s Just A Jump To The Left| January, 2008 In music, time is a concept that’s both potentially complex and typically straightforward. There’s tempo, beats to the bar, and where precisely you place notes relative to the beat. Time is fairly direct when it comes to gigging, too: There’s the time you’re supposed to arrive, the soundcheck time, the time the singer gets there, when soundcheck really happens, when you’re supposed to start and end, and the inevitable chasm between how much time you want to play and how much the club owner wants. I wish time were so concrete in the magazine publishing world. For starters, there’s the date on the cover of each issue versus the month the issue really comes out (which thankfully have been the same for BP—at least on the newsstand—for the last several years). Then we’ve got a three-month lead time, a one-month deadline, and lots of little milestones in between. (Don’t even get me started on budget months.) It can get pretty confusing: As you’re reading this, ’tis the season for the NAMM show, the Super Bowl, and Valentine’s Day, but as I’m writing this, ’tis (or is it ’twas?) the season to be jolly. Now, thanks to websites and e-mail newsletters, we media folks (and musicians pretending to be such) have a whole new set of deadlines to manage with lead times of widely varying lengths. At Bass Player, that ultimately means we can do more kinds of things—like web exclusives, videos, and events—because we have more ways to give you the groovy goods. Time-wise, though, it can get pretty trippy. For example:
It gets better: We filmed much of Bass Player LIVE!, including all the clinics, several of which we’ll be presenting in their entirety at live.bassplayer.com. Head to the BP homepage for details. We’ll also be shooting video footage at the NAMM show, so you can get the lowdown on the year’s newest gear and technology trends on the web, as well as in the magazine, starting next issue. Until then, Happy New Year!—I mean, Happy Lunar New Year. |
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