Verdine White Presented With Warrior Bass for Zymol Lifetime Achievement Award
September 5, 2013
Warrior, the crafters and artisans of the most brilliant and most powerful custom instruments, is proud to announce it was chosen to create the 2013 Zymöl Lifetime Achievement Award that was presented to Verdine White of Earth, Wind and Fire.
The Zymöl Lifetime Achievement Award was personally handed to Verdine White by Jay Dran, Warrior's CEO on August 30th at the Venetian in Las Vegas just before the September 10th release of Earth Wind and Fire's newest album; Now, Then and Forever.
Jay Dran, founder and CEO of the deeply Christian, Warrior Instrument Company of Rossville Georgia said, "We started with researching what and how Verdine played throughout the years then we built the Bass using the finest materials including Blessed Olive Wood from Jerusalem, hand rubbed Ebony and Sugar Rock Maple from Vermont". To further surprise Verdine, Jay Dran LED backlit over 500 mother of pearl inlays including the most well known Earth Wind and Fire symbol, the Phoenix.
Often referred to as the most electrifying bass player in the world, Verdine White is the consummate entertainer whose primary goal is to touch his audience with his gift. Matching Verdine's intelligent, articulate, charismatic and courageous style, the extraordinary hand crafted custom Bass built by Warrior Instruments, complements the man that is known as an icon in the world of contemporary music.
About Verdine White
Born and raised in Chicago, Verdine's formal training began in his preteens, studying the upright bass. After performing for several years in the Chicago Symphony Orchestra, he began playing the electric bass in local jazz clubs throughout Chicago, where he perfected his inimitable technique and style of playing. Already an accomplished bassist, he then joined his brother Maurice White in Los Angeles to form the most successful pop and R&B bands of all time: Earth Wind & Fire. Verdine's list of prestigious accomplishments include an induction into the Rock and Roll Hall of Fame, Songwriters Hall of Fame, Bass Players Legendary Lifetime Achievement Award and Honorary Doctorate to Columbia University. This year, Verdine was elected to the GRAMMY Board of Governors.
About Warrior Instruments
Warrior Instrument and Jay Dran, the primary artisan, are in their twenty (20) year celebration creating brilliant Guitars and Basses at the pinnacle of craftsmanship. Fusing exotic aged air-dried woods and rare precious metals to create divinely inspired individual musical sculptures that fully mold to the owner's musical, physical and spiritual attributes. Played by some of the Pop, Rock and Jazz greats, Warrior Instruments are considered the total experience. Never using automated or robotic equipment the Warrior family hand-crafts every part of every instrument allowing discerning musicians the opportunity to build their dreams.