WHAT’S NEXT Musicians’ Conference

By BassPlayer ,

Line 6, Inc. and Topspin Media are joining forces with other leading music and technology companies to present the WHAT'S NEXT Musicians’ Conference, a series of free events that will allow artists to explore the ideas, trends and technologies that are impacting music today. Featuring panel discussions with industry experts, live artist performances, breakout sessions, music technology demos and more, WHAT’S NEXT will empower musicians to take control of their future—and chart their own path to success.

WHAT’S NEXT conferences are scheduled to take place in New York City (June 8th), London (July 6th), Los Angeles (August 10th) and Tokyo (September 14th). At each event, a panel of industry visionaries and professional artists will gather for a live interactive discussion designed to help musicians answer important questions, such as: Is live music the future of the industry? What new business models can help musicians earn a living? How will the next generation of musicians be heard?

Acclaimed author, journalist and technology expert Craig Anderton will serve as moderator for the panel discussions in New York, Los Angeles and London. Also scheduled to participate in select events are Line 6 co-founder and Chief Strategy Officer Marcus Ryle, Topspin Media SVP of Product and Marketing Bob Moczydlowsky, entrepreneur and Tunecore co-founder Jeff Price, and others.

WHAT’S NEXT will give musicians the opportunity to discover cutting-edge ideas and technology to fuel their success. Each event will feature a series of classes and workshops, with topics such as:

• Live Sound Doesn’t Have to Suck

Musicians shouldn’t have to compromise their sound when performing live. This workshop will demonstrate how to choose the right system for any gig, and dial in a great mix fast.

• Make Every Gig and Rehearsal a Promotional Opportunity

Artists will learn how to grow their fan base by using technology—from recording gigs and rehearsals to creating videos and reaching a wider audience using YouTube.

• Wireless Without Worries

When wireless technology is used correctly, it can be liberating for performers. Musicians will see how to best incorporate wireless systems into their live performance setups.

• Taming the Wild Guitar Rig
Craig Anderton will demonstrate how to fully utilize today’s technology to create iconic guitar sounds or venture into unexplored sonic worlds—both live and in the studio.

The WHAT’S NEXT Musicians’ Conference is presented by Line 6 and Topspin Media, with additional support from Alan Parsons' Art & Science of Sound Recording, Berkleemusic.com, Electronic Musician, FXpansion, Gobbler, Guitar Player, Guitar World, Hal Leonard, Keyboard, Namba Gear, OBEDIA, PCAudioLabs, Propellerhead Software, XILS-lab, zplane, Zynaptiq and others.

For more information on the WHAT’S NEXT Musicians’ Conference, including event locations and details, visit whats-next-music.com.

About Line 6
Line 6 has been on the leading edge of digital audio product development since 1996. The spirit of innovation championed by co-founders Marcus Ryle and Michael Doidic runs deep, resulting in products that have revolutionized the way musicians create, perform, record and explore. From groundbreaking POD® multi-effects processors and James Tyler® Variax® guitars to the world’s first intelligent live sound system, Line 6 products offer intuitive operation, amazing sound and unique benefits when combined together. As the music industry continues to evolve, Line 6 is committed to leveraging the power of technology to create inspiring tools for musicians and audio professionals. Learn more at line6.com

About Topspin Media
Topspin is the leading direct-to-fan marketing and retail software used by musicians, filmmakers and authors. Topspin artists sell more downloads, merch and tickets by running direct social campaigns with the platform’s built-in analytics and marketing features. Musicians use Topspin to control their Artists.MTV page and to submit images, bios, music and videos to MTV networks. Filmmakers use Topspin to connect with fans and create new distribution channels as a part of the Sundance Institute’s Artist Services program. Topspin is used by Trent Reznor, Kid Rock, Drafthouse Films, Arcade Fire, Rihanna, Kevin Smith, One Direction, David Lynch, PIXIES, Paul McCartney, Stacy Peralta and tens of thousands of other content creators. Learn more at topspinmedia.com.